WHAT WE GROW...
Your Business
TECHNICAL SEO
This is about how well search engines can index and understand your website and online information.
Having a Google Maps listing is not enough. There are many things to do for you to appear at the top of organic search results.
ON-PAGE SEO
This is about using relevant search keywords and helpful optimized content.
While making sure your website structure and layout provide an excellent User Experience (UX).
OFF-PAGE SEO
This is focused on inbound links and back links between other websites and your website.
Links to authoritative, high-ranking websites help search engines trust your website more.
We can help.
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TEST YOUR ONLINE MARKETING AND SEO KNOWLEDGE
Is Your Online Marketing Strategy Optimized for Success?
TAKE THIS QUIZ
First up, what should we call you?
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Social Media Optimization
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Add RecommendationAdd TagsView All Assigned TagsSearch Engine Marketing
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Add RecommendationAdd TagsView All Assigned TagsSearch Engine Optimization
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Add RecommendationAdd TagsView All Assigned TagsSocial Media Marketing
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Increasing local website traffic
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Add RecommendationAdd TagsView All Assigned TagsCreating engaging social media campaigns
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Add RecommendationAdd TagsView All Assigned TagsImproving visibility in local search results
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Add RecommendationAdd TagsView All Assigned TagsEmail prospecting
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Which search engine is the most used worldwide?
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Google
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Add RecommendationAdd TagsView All Assigned TagsBing
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Add RecommendationAdd TagsView All Assigned TagsYahoo
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Add RecommendationAdd TagsView All Assigned TagsDuckDuckGo
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Which of the following can help improve a business's local SEO?
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Optimizing the website with location-specific keywords.
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Add RecommendationAdd TagsView All Assigned TagsCreating high-quality local content.
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Add RecommendationAdd TagsView All Assigned TagsAdding schema markup to the website.
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Add RecommendationAdd TagsView All Assigned TagsHaving a large number of social media followers.
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Which area of online marketing focuses on managing and enhancing a company's online reputation?
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Reputation Management
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Add RecommendationAdd TagsView All Assigned TagsContent Marketing
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Add RecommendationAdd TagsView All Assigned TagsSocial Media Marketing
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Add RecommendationAdd TagsView All Assigned TagsEmail Marketing
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How important are customer reviews and ratings for online reputation management?
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Extremely important, as they influence consumer decisions.
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Add RecommendationAdd TagsView All Assigned TagsNot important at all.
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Add RecommendationAdd TagsView All Assigned TagsOnly important for online businesses.
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Add RecommendationAdd TagsView All Assigned TagsI'm not sure.
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How can businesses manage and enhance their online reputation?
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Regularly monitoring and responding to customer reviews.
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Add RecommendationAdd TagsView All Assigned TagsEncouraging customers to leave positive reviews.
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Add RecommendationAdd TagsView All Assigned TagsAddressing and resolving customer complaints promptly.
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Add RecommendationAdd TagsView All Assigned TagsDeleting all negative reviews to maintain a positive online image.
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Is it important to have accurate and up-to-date business listings on local search directories?
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Yes, it is crucial for local SEO optimization.
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Add RecommendationAdd TagsView All Assigned TagsNo, it does not affect local search rankings.
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Add RecommendationAdd TagsView All Assigned TagsOnly for specific industries.
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Add RecommendationAdd TagsView All Assigned TagsI'm not sure.
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How can business owners optimize their online presence for local SEO?
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Claiming and verifying their Google My Business profile
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Add RecommendationAdd TagsView All Assigned TagsPurchasing fake online reviews
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Add RecommendationAdd TagsView All Assigned TagsConsistently updating their business listings with accurate information
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Add RecommendationAdd TagsView All Assigned TagsIgnoring customer feedback
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Which of the following is a citation?
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A mention of your business name, address, and phone number on another website
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Add RecommendationAdd TagsView All Assigned TagsA positive customer review on Google
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Add RecommendationAdd TagsView All Assigned TagsAn image or video uploaded to your website
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Add RecommendationAdd TagsView All Assigned TagsA blog post on your website
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Which of the following is a citation inconsistency?
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Different phone numbers listed on various directories.
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Add RecommendationAdd TagsView All Assigned TagsHaving multiple business addresses.
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Add RecommendationAdd TagsView All Assigned TagsUsing different business names.
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Add RecommendationAdd TagsView All Assigned TagsAll of the above.
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The overall perception and emotion associated with a brand online.
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Add RecommendationAdd TagsView All Assigned TagsThe number of social media followers a brand has.
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Add RecommendationAdd TagsView All Assigned TagsThe paid advertising campaigns run by a brand.
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Add RecommendationAdd TagsView All Assigned TagsI'm not sure.
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Which of the following strategies can help improve brand sentiment online?
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Regularly monitoring social media mentions
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Add RecommendationAdd TagsView All Assigned TagsProviding excellent customer service
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Add RecommendationAdd TagsView All Assigned TagsIgnoring negative customer reviews
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Add RecommendationAdd TagsView All Assigned TagsAutomating all social media responses
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Which of the following is NOT a benefit of managing and responding to customer reviews?
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Improving online reputation and credibility
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Add RecommendationAdd TagsView All Assigned TagsIncreasing customer loyalty and advocacy
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Add RecommendationAdd TagsView All Assigned TagsEnhancing search engine ranking
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Add RecommendationAdd TagsView All Assigned TagsGaining valuable insights for business improvement
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Which of the following is NOT a local search ranking factor?
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Citation consistency
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Add RecommendationAdd TagsView All Assigned TagsCustomer reviews
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Add RecommendationAdd TagsView All Assigned TagsOptimized Google My Business profile
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Add RecommendationAdd TagsView All Assigned TagsWebsite design
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Which factor does NOT negatively impact local SEO?
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Inconsistent business listings
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Add RecommendationAdd TagsView All Assigned TagsCustomer reviews and ratings
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Add RecommendationAdd TagsView All Assigned TagsLack of local content on the website
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Add RecommendationAdd TagsView All Assigned TagsOptimized Google My Business profile
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You got a score of %%YOURSCORE%% out of %%TOTALSCORE%%
It seems like you're just starting to establish your online presence. Don't worry, though! There is plenty of room for improvement. Consider optimizing your business listings, Google My Business profile, citation consistency, and local content to enhance your local SEO effectiveness and online reputation.
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You got a score of %%YOURSCORE%% out of %%TOTALSCORE%%
It seems like you have some work to do when it comes to search engine optimization (SEO) and online marketing. Take the time to learn about optimizing your business listings, Google My Business profile, citation consistency, and local content. Also, pay attention to managing your online reputation and brand sentiment.
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You got a score of %%YOURSCORE%% out of %%TOTALSCORE%%
Well done! You have a strong focus on managing and enhancing your online reputation. Your customer reviews, ratings, and responses are all well-managed, and your brand sentiment online is positive. Keep up the good work!
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You got a score of %%YOURSCORE%% out of %%TOTALSCORE%%
You have a good handle on managing your brand sentiment online. However, there is still room for improvement. Consider focusing on refining your strategies to ensure a consistently positive brand sentiment across various online platforms.
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You got a score of %%YOURSCORE%% out of %%TOTALSCORE%%
Congratulations! You have a highly optimized online marketing strategy and excel at local search engine optimization (SEO). Your business listings, Google My Business profile, citation consistency, and local content are all on point. Keep up the good work!
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WHAT WE KNOW...
All businesses grow with optimization.
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